Do you think all that consumers care about is what’s in the bag when buying packaged foods? If so, those beliefs are wrong. According to a study conducted by EcoFocus Worldwide, a consumer research company, the package itself is becoming as important as the product...
Launching any new product poses many challenges. But food product launches in particular are hard to get right. Your new food product needs to be something people want and can afford to buy. And you need to know the seasons/timing of how consumers buy (and...
You’ve spent hundreds of hours, thousands of dollars and have exerted blood, sweat, and tears into making your food product a success. You’ve got your product into local mom and pop stores, sell online and maybe even at a local specialty store. Now you’re ready...
Scot Olson has spent many years in key roles on the retail side of the industry, and he is bringing all of his impressive breadth of experience to the FreshSource team. ...
When a customer puts your product in their shopping cart, they’re doing so for a few reasons. They like your packaging, they respect the quality of your food, and most important, they trust your brand. They trust that they’ll get the same delicious taste every...
For food entrepreneurs, the New Product Launch is the holy grail of your business. This new product holds so much promise—it’ll increase your company’s market share, it’ll boost your annual revenue, and it’ll be the best product of its kind. It’s easy to understand what...
Food retail is a $5 trillion industry, with roughly 40,000 supermarkets and storefronts throughout the U.S. As the owner of a new food company, your goal is to get a slice of this very big pie. But without the proper connections, it’s difficult to get...
FreshSource is always growing, and as we do, we are constantly on the lookout for talent that has been demonstrated over time. Attracting and keeping highly regarded industry professionals and promoting our own achievers from within are signs of a company on the move. ...
FreshSource is always growing, and as we do, we are constantly on the lookout for talent that has been demonstrated over time. Attracting and keeping highly regarded industry professionals and promoting our own achievers from within are signs of a company on the move. ...
This is the second Paradise Foods store that in undergoing the change over to Nugget. We worked with TJ from Organic Girl and Charles from Edge to complete the Space Grid install. We pulled all product/shelving, cleaned the entire set by removing the well to...